Boundless

Name: Ailsa Suttie

Member since: 2016

Tell us about your business:
We are one of the UK’s largest membership associations, with c260k members, offering experiences, perks and discounts. We rebranded and became Boundless on 31 May 2016 after 96 years as CSMA (Civil Service Motoring Association). We are excited about what comes next and all the possibilities our new brand brings for us. We have around 80 people based in Brighton and another 120 or so across the South East in our leisure retreats. We are committed to being a people centric organisation and have become a strengths based organisation, using positive psychology in all that we do.

The beginning - your ‘eureka’ moment:
The moment I realised that it’s ok not to be a sheep – that you can follow your own lead and do things your way!

The best and the worst of times:
Best recent time has been seeing the transformation of our business over the last 18 months. Worst? Currently it’s navigating Southern trains each day in and out of Brighton!

What gets you out of bed in the morning - what motivates you?:
Usually my dog! I’m motivated by getting stuff done and on a working day I’m always awake early making mental lists and plans and then it’s a dog walk and then off to make them happen.

Luck or skill - what gets your further?:
Good one. One of my strengths is self-assuredness meaning I inherently believe that things will always work out. So I guess it’s a part of who I am and a lot of belief in self and others.

Define ‘entrepreneur’:
The power to realise dreams and ideas, to be ahead of the curve.

Moving on up - your ambitions and the next big thing:
To see our organisation continue to grow and flourish and to expand my part in that.

Your top tips:
I genuinely believe there is no such concept as no – there is always a way to achieve things and I always look for that.

What others say about you and your business:
I’ve been called transformational and a maverick – change management was what I was known for prior to my current role and I’ve used non-traditional methods to achieve success and turnarounds in the past. I hope I continue to do so.